An operator is looking for a former CCO to come a support him in defining his yearly strategy for BtoC and BtoB markets
He will be managing a team of two to three telecom experts
- BtoB Mkg expert
- Communication and Brand expert
- Distribution expert
He will also work himself on the BtoC offers and VAS:
- audit the current offers and VAS
- revamp offers portfolio
- propose new offers and VAS Roadmap
- assist up to the "go to market"
Compétences
1- BtoB2- BtoC01- Marketing02- Vente & Distribution / Sales & Distribution04- Communication...01- Modules de formation / Training conception4- Plan d'affaires / Business plan02- Documentation commerciale / Sales and distribution support5- Budget4- Parcours client / Customer path6- Feuille de route / Roadmap1- Définition de la grille de prix / Pricing1- Dimensionnement de marché / Market sizing2- Définition du produit / Product conception2- Segmentation3- Gestion de la vie du produit / Life cycle management3- Modélisation d'affaires / Business modeling01- Anglais / English02- Français / French04- Arabe / Arabic
- Telecom
- Former CCO (Marketing, Sales, Communication)
- BtoC Marketing offers and VAS (audit, market study, segmentation, business case, pricing, customer journey, go to market, ...)
- Languages : French and English. Arabe will be a plus